The goal of search engine optimization is to make sure that your website appears at the top of the list in the organic search engine result pages (SERPS) when someone does a search on Google, Bing or Yahoo.

SEO-friendly content is necessary

It is the only way that your content can be found online. SEO is the practice of increasing the visibility of a website or webpage in search engine results. Without SEO-friendly content, you are missing out on a large amount of traffic flow to your website.

Content is the king

It can help you attract more visitors and convert them into paying customers. However, this type of content can be very hard to create on your own, especially if you don’t have a background in SEO or marketing. In order to write great SEO content for your website, it is important that you understand the fundamentals of SEO content creation.

Keywords

To rank higher in organic SERPS, you need to know what keywords your audience will be using and how often they use them. You can find out this information by doing keyword research and analyzing competitor’s websites.